BakeryTechChina will exhibit at the China Bakery fair in Shanghai. Check the news page.Nothing to show

Larive International
  • Home
  • Services
    • Services
    • Countries
    • PPP Projects
  • References
    • References
    • Insights
  • News
  • About us
    • About us
    • Team
    • Careers
    • Contact

BakeryTechChina

High quality and food safety in industrial bakery products

  • Region: China
  • Focus: Industrial bakery sector
  • Start: 2017
  • Public-private partnership, involving 10 project partners

BakeryTechChina is a consortium of Dutch companies active in the industrial bakery sector. In China they focus on improving the industrial bakery production, safety and quality levels throughout the entire value chain by sharing Dutch expertise. The consortium brings together Dutch expertise covering the entire value chain from ingredients to spraying systems, dough preparations, dough processing, depositing, drying systems, modular tunnel rack ovens, refrigerating and total bakery system integration. The partners have entered this partnership for the next three years.

BakeryTechChina Value Chain 2019

Chinese bakery sector

China’s bakery sector is developing rapidly. Consumption levels have grown from 2 kg to 5 kg of bakery products per person per annum. Adapting Western food habits, driven by growing urbanization, will lead to consumption of bakery products to double in the coming 3 years to an estimated 9 kg per person per year. Demand for (I) automated production, (II) increased efficiency and (III) waste reduction are ever more important topics to be addressed in China. The consortium is well situated to provide expertise and experience to support the rising demands on the bakery value chain.

Goals & activities

BakeryTechChina strives to position the Netherlands as the leading country in the field of industrial bakery expertise in China. The consortium will contribute to increase the output of bakery products, improved product quality and safety and transfer of (mid-tech) technology, practical expertise and knowledge to increase competitiveness.

Via personal interviews, the consortium has identified 30 leading industrial bakery companies in China. Out of these companies, partners will be selected and visited in person, in order to develop working relations. Selected stakeholders all share the ambition to grow their business and are willing and able to invest in best-in-class solutions and technology. The consortium’s first impact tour will be organised around this year’s China Bakery fair in May. Follow-up company visits will be executed in November 2017 and the coming 2 years.

In May 2018, the consortium will represent the Dutch bakery sector by being present with a Dutch pavilion on the BakeryChina fair 2018. Specific consortium activities include focussed product demonstrations at the fully-equipped Rademaker’s Technology Centre in Hangzhou.

Education & best practises

Practical education is a cornerstone of the program. To this end, the consortium will leverage their combined expertise through an industrial bakery educational platform, in close cooperation with selected Chinese partners. This allows sharing of expertise and best practices applicable in the Chinese industrial bakery sector, whilst positioning the Dutch consortium as partners to Chinese stakeholders.

Companies

The consortium initiated and coordinated by Larive contains the following sector experts jointly building the industrial bakery value chain:

Nederlands Bakkerij Centrum , Zeelandia, Unispray, Sobatech, Rademaker, Tanis Food Tec, Ventilex, Dijko, Koma and Integrated Bakery. The consortium is open for new participants.

Wouter van Vliet

Managing director. The Netherlands

Ask me a question

Related news

Asia Base’s 25-year anniversary

Larive Group partner Asia Base will celebrate its 25-year anniversary in Suzhou, China. Larive International looks back on a fruitful partnership and extensive track-record with successfully supporting clients […]

Related news

Blame it on the Chinese partner! (or?)

Guest blog: Peter Rasmussen (Director Larive Group China) addresses six typical root causes of problems in Joint Ventures in China. When pointing at someone – there are three […]

Related news

Dutch Industrial total solutions at the Bakery China 2019

Nine Dutch industrial bakery companies exhibited together with BakeryTechChina at the Bakery China fair 2019 in Shanghai, China, which will took place from May 6th till May 9th, […]

Page 1 of 3123

Contact

When do we match?

  • When you have the ambition to enter selected markets in Africa, Asia or Central and Eastern Europe with a solid entry strategy
  • When you would like to take advantage of the experience of those companies who went before you
  • When you want insights from a trustworthy advisor that is with deeply embedded local know how
  • When a direct contact person in your home market makes you feel comfortable
  • When you want to benefit from 40+ years’ of experience with business development in high growth markets

Follow us

© Copyright - Larive International
FoodTechIndonesia HortiTechIndia
Share on
  • Share on Facebook
  • Share on Twitter
  • Share on Google+
  • Share on Linkedin
  • Share by Mail
Scroll to top