Peter Underwood (MBA) speaks fluent Korean and has over 35 years of extensive experience in South Korea in which he obtained profound understanding of the Korean industries and business practices. Peter is skilled at identifying partners and developing critical relationships with business leaders and key Korean decision makers.
As an example, these clients successfully entered or expanded their business with the help of Larive International and IRC:
Monte Pizza – Feasibility study for the establishment of a high-quality pizza topping & packaging line.
Bugaboo – Business intelligence and establishing its local company.
Guestblog by Peter Underwood: North Korea (NK) has been in the news recently and we have received many enquiries from business partners, potential visitors and concerned friends. This […]
Asia Business Forum united the Larive group partners
The Asia Business Forum (Zeist, the Netherlands, 17-19 May 2017) united the Larive Group partners from China, India, Indonesia, Korea, Malaysia, Myanmar, Philippines Thailand and Vietnam. Companies with […]
Market intelligence and incorporation of a legal entity in South Korea
Bugaboo is a mobility concept creator and leading designer and producer of strollers and stroller accessories. Larive has supported Bugaboo with establishing its own legal entity in South Korea. Furthermore Larive helped Bugaboo gathering market intelligence, assessing the competitive landscape, identifying local distribution channels and certification requirements (safety testing regime). For the locally established entity, Larive identified key-personnel (country manager, marketing coordinator and sales representatives).
Executing a feasibility study for the establishment of a high-quality pizza topping & packaging line in South Korea
Monte Pizza Crust specializes in producing and delivering high quality pizza crusts and dough balls in every imaginable amount. Larive supported Monte Pizza with implementing a feasibility study for an investment in a high quality pizza topping & packaging line in South Korea, which has been co-funded via the Netherlands grant program DHI. Additionally, Larive assessed export opportunities of semi-finished pizza crusts from the Netherlands.
With the support of Larive, we were not only able to explore the South Korean market, but also to establish a crucial strategic partnership with a Korean company. The setup of a business plan in relation with the subsidy by RVO was done by Larive in a very practical way. The local support (language, culture and network) by their local partner was crucial for this project. Good team to work with! Frans van Dijk – Managing Director Monte Pizza Crust
When do we match?
When you have the ambition to enter selected markets in Africa, Asia or Central and Eastern Europe with a solid entry strategy
When you would like to take advantage of the experience of those companies who went before you
When you want insights from a trustworthy advisor that is with deeply embedded local know how
When a direct contact person in your home market makes you feel comfortable
When you want to benefit from 40+ years’ of experience with business development in high growth markets